Did you know that there are more than 1 million brick and mortar establishments just counting retail businesses? With so many commercial buildings, many business owners struggle to find ways to help their buildings stand out. Window wraps are often utilized to make your building pop out of the crowd.

If you’re curious about exploring the countless window wrap options, we’re here to help. Read on to learn more about the benefits of improving your commercial windows.

1. Better Brand Awareness

The first of many benefits of wrapping your commercial windows are the additional brand awareness. Many stores don’t stick out from one another when people pass by.

Think of the last time you walked down a city block. What stuck out about nearby businesses other than their signs? Can you easily identify a business without reading its name from a sign?

Window decals help provide another level of presence on the street. Passing customers will see your window wrap and associate the art with your building.

Such art may be decorations, or it could help customers in other ways. Think of what will help your building stand out the most before you install your wraps. There are window wrap options that will fit any need, design, or choice.

2. Clear Direction to Customers

Speaking of helping customers, many people believe wrapped windows are solely decorative. Did you know you could use them to help provide directions to customers?

For example, a good window wrap may give the customer directions to the proper door. These simple and stylish wraps could be as spartan as a thematic arrow to the necessary entrance.

At a distance, window wrap designs can help your customers find your business. If someone is too far away to spot your sign, the sign is useless. But a large and decorative window wrap will call out to them and help you stand out among your neighbors.

3. Time-Sensitive Information

Are you worried that your window decals aren’t easily changed? Some business owners believe that window decals are relatively permanent. How can you change something that’s stuck to the window?

Window decals are easy to peel off and replace. They’re typically inexpensive, so much so that most people buy them in bulk. 

If you’re decorating for the holidays, you have plenty of window wrap options that fit the appropriate theme. You can change them out as the months pass without any hassle.

Additionally, you can use your wrapped windows to display time-sensitive information. Such information may include deals, sales, specials, or upcoming events. A change in decorations is easy for your customers to notice, so the information spreads quickly.

4. Built-In Marketing

As well as building your brand awareness, your wrapped windows will serve as an advertisement. Cost-effective advertising is difficult to execute and centers on getting the most out of your investment.

Due to this, it’s important to have advertisements that earn more than they cost. While this sounds simple, it isn’t easy to pull off, as advertisements are generally pricy endeavors.

It’s easy to see why window wraps are a great way to accomplish such marketing. You’ll have the advertisement built in for people to see as they pass, enter, and leave. The investment is minor, as you can consider it a decoration as well as an advertisement.

5. Provide Privacy

Is your business on a busy street with onlookers constantly staring into the windows? Some guests may feel uncomfortable and exposed to such a situation. If your business is an office, such surroundings can feel distracting and bothersome.

Window wraps are a wonderful way to give privacy to the inside of your building. Frosted window graphics or thick wraps will stop people from easily looking in. The additional privacy also won’t stop natural light from flowing in.

6. Digital Marketing Inclusion

Most businesses have an online presence. Studies show that more than 2/3rds of small businesses use social media to market themselves.

Window wraps are a lovely way to highlight your digital marketing. Some small businesses will use a wall wrap to create a photogenic area indoors. Customers then use this spot to take pictures and share the business on social media.

You can also use window decals that show the business’s online contact information. Brainstorm the most effective way to tie your digital marketing into your decorations.

7. Pique Curiosity

Have you passed a building and found yourself curious about the decorations? Eye-catching and interest-grabbing window wraps are the perfect way to keep your business in the mind of potential customers.

Your commercial windows will become a point of intrigue for passing customers. Think of ways you can cultivate the interest of clients in your business.

A relatively simple window wrap is a great way to do so. A decorative picture with few to no words will leave them wondering what the picture is about. It also may serve as a simple advertisement, making them want to open the door.

8. Advertisement in and Out

Why should your advertising stop once your customers walk in? Many businesses will continue to advertise on the inside of a business. These may include deals, sales, or upcoming events.

Your window wraps are visible from both sides. While words may flip, the pictures are usually fine in reverse.

Think of what your customers can see from the inside and act accordingly. There are many symmetrical window wrap options that will work perfectly for both views.

9. Better Ambiance and Aesthetics

Finally, your commercial building will come alive with the new decoration. Window wraps are more than advertising tools and signage.

These artistic displays are particularly effective in businesses where decoration is important. Charities, non-profits, restaurants, schools, and offices all benefit immensely from these lively decorations.

Installing Window Wraps

Window wraps are an effective advertising tool that provides a beautification factor to your commercial windows. Think of the countless window wrap options and how they can help improve your business. The right window decals are one of the best investments you can make.

For more information on how we can help you beautify your business, contact us today.