Commercial vehicle wraps are a highly cost-effective form of advertising. By mixing the eye-catching aesthetics of art and graphic design with the versatility of mobile advertising, vehicle wraps are business sensible, smart, and proven effective in reaching customers and generating impressions.
About Road Runner Wraps
Road Runner Wraps is a leading designer of commercial vehicle wraps. We believe in the efficacy of car wraps, bus wraps, and every-kind-of-vehicle wraps as mobile marketing platforms. We have years of experience tailoring our graphic designs to your needs, working based on your designs, and implementing commercial graphics in a sleek and lasting work. We primarily serve our commercial vehicle graphics in Maryland, Virginia, and DC, although we proudly ship our products to installers nationwide.ย
Why Commercial Vehicle Wraps?
Why use commercial vehicle wraps? What is the difference between a wrap and a simple paint job? The answer to the latter is also the answer to the former: cost-effectiveness, motility, and more graphics-intensive designs. Wraps come in partial and full varieties and can be installed in eight hours or less. Typically, Road Runners will install your commercial vehicle wraps in our shops, but we are mobile and can come to your location to perform the work.ย
Mobile advertising through vehicle platforms is highly effective and low-cost compared to static billboards. Boasting a recall rate as high as 97%, mobile advertising is a fantastic method to reach thousands of viewers with impactful messaging. Road Runner Wraps understands how important it is to reach your customers. We create and produce vinyl wraps for commercial and private needs so that you can always have exactly the look you want.
As a promotional tool, vehicle wraps reach more targets per investment, as much as a thousand impressions per four cents spent. The only cost-effective advertising platforms are purely online, so wraps just make sense. Itโs passive advertising, creating hundreds or thousands of impressions while you are out driving (especially bus wraps), costing you nothing but generating interest in your business.
Choosing Your Design
Countless hours and billions of dollars have been spent deciphering the psychology of marketing and buyer decisions. Choosing the right design is paramount, but this can be a struggle for many businesses. We have some helpful advice for choosing a perfect design for your vehicle wraps.
Vehicle Type
Consider your vehicle types when you are planning your design. Van wrap pricing differs from wrapped SUV pricing and offers more graphic space. A car wrap is significantly smaller than bus wraps, which will change the price. While Road Runners Wraps can accommodate many vehicles, including boats, you are the final authority on what works for your advertising.
Color Choices
While it may not seem significant, your choice of color also heavily influences how your customers perceive your brand. Studies have shown that customers make decisions in very short timeframes and often due to nothing more than color and logo designs. The psychology of color design is a topic that can fill volumes, but here are some good guidelines to follow.
Warm Colors
Warmer colors, like red and yellow, and all their variations are positive and enthusiastic, signifying energy, excitement, and action. These colors are bold, making a statement thatโs hard to ignore. If you want your wrapped SUV to get attention, using warm colors in your vehicle wraps is an excellent way to do so! These colors make for great accent colors, as well, to help emphasize a name, a logo, or a service. Dark red is associated with professionalism, so it can make for elegant logos and names that radiate confidence and success.
Cool Colors
Cooler colors are blue, purple, and green and carry an air of calmness, professionalism, and thoughtfulness. These colors are versatile; lighter blues simulate some of the energy and exuberance of warmer colors while maintaining a soft and inviting appeal, while darker blues project an air of authority and reliability.
Green is, of course, associated with money, but also many kinds of physical labor and growth. Purple is the color of royalty, luxury, and imagination, so it represents high-class services with flair.
Neutral Colors
You donโt want to forget the importance of neutral colors. These are your backdrops, the canvas upon which your other design choices will shine. Commercial vehicle wraps usually blend neutrals and either warm or cool colors to evoke a particular effect.
Putting it All Together
Ask yourself some questions as you start designing your promotional wrapped SUV. What are you trying to do? What statement do you want to make? Say your business is a law firm specializing in vehicle-related cases. You want to project reliability and authority, yet you want calm and trustworthy appeal because people needing your services have already been through a hard time. You could have bold lettering and a blue, white, and green color scheme, signifying justice, peace, and renewal. Or maybe, instead, you choose to put your firmโs name in green, evoking the idea of money and regrowth.
Our graphic designers are experienced at creating the best car wraps Maryland, and the surrounding areas have to offer. We have helped hundreds of customers create promotional marketing with an artistic yet effective appeal based on statistical data and graphic design experience.
Helping Us Create Your Design
When you are creating your design, keep in mind that you want your art files to be formatted correctly. Check the color bleed, and be sure to inform us if there are any brand-critical colors or styles that we can incorporate into your car, bus, and van wraps. Van wrap pricing depends on the type of vehicle wraps you need done, but we can always guarantee that your investment will yield positive results in marketing. Please see our website for other guidelines regarding the types of graphic files we need from you.
Whatever your need, Road Runners Wraps can create a vinyl wrap sure to make you stand out in the flow of traffic. Contact us for Van wrap pricing or any car wraps in Maryland, Virginia, and DC. Considering the low barrier for entry and the high return on marketing investments, vehicle wraps are an excellent and effective way to make sure others remember your business and give you a call.
Give us a call and see how we can help you bring your business vision to life through the use of powerful and evocative graphic designs.
Recent Comments